A subscription app whose training plans adjust to each runner's recovery, schedule and wearable data.
Most running plans are fixed documents that ignore a missed session or a bad night's sleep. Runners fall behind, feel they have failed the plan and stop opening the app within weeks.
Stridewell recalculates each week from recent effort, sleep and missed sessions. The product work is paired with retention analysis and subscription experiments, so coaching quality and commercial performance improve together.
35%
day-30 retention goal
6%
trial-to-paid objective
1
codebase for both stores
<1.5s
cold-start budget
Book a free consultation. We’ll scope your project, pressure-test the plan and give you an honest estimate, with no commitment required.
